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Why 'Showgirl Glamour' Transformed into the Dazzling Style of the New Year

After a long-running stint on the Las Vegas Boulevard, the dancers from the spectacle Jubilee! took a final choreographed kick in 2016. The show, known for its elaborate costumes crafted by style icon Bob Mackie, closed its doors due to dwindling audience numbers and unimpressed critics who called it a spectacle “stuck in the past”.

Today, roughly eight years later, showgirls, or at least the glamorous showgirl look, is experiencing a revival.

The Master of Sequins

Dubbed the “king of sparkle”, Mackie has made over-the-top showgirl glitz his signature style, outfitting everyone from screen legends to pop royalty. In a recent auction, a “naked” bodysuit he made for Cher in 1978 fetched $57,600, far exceeding its estimated price, while a shimmering fringed bodysuit with shiny wings that Mackie crafted for Tina Turner for a 1977 concert sold for $19,200.

“In my view it looks more appealing for the emerging artists who is desiring something other than what they grew up with”, he stated in an interview with a media outlet. “New stars are embracing a glamorous, more dramatic, breathtaking, memorable statement.”

A Mainstream Resurgence

It’s a look that glided all the way to the centre of popular culture in 2025 propelled by a chart-topping superstar. Recently, the music phenomenon wore one of Mackie’s vintage Jubilee! costumes on the cover of her 12th studio album. The bedazzled bra and thong, plumed armbands and shimmering headpiece were ideal for a record titled The Life of a Showgirl.

She has company. This year, showgirl inspirations have been embraced by music artists including Miley Cyrus as they zoomed across world tours in sparkles, revealing designs and feathers, spotlighted against overstated sets. Her fashion curator Lorenzo Posocco explained to Vogue he wanted to bring “a showgirl spirit” to her Radical Optimism tour – drawing from pictures from the mid-century, her performers waved giant plumed accessories.

Drawing from the Past

Lipa, Carpenter and other hitmakers also reference 19th-century entertainment forms, including burlesque and dance line references. The final look are worlds away from the 90s teen pop of revealing tops and utilitarian trousers, and street-style dance moves that came before them.

But certain observers are convinced with this glamour resurgence. Nancy Hardy, a one-time Jubilee! showgirl who entertained in the 00s says the trend is “bemusing”. She thinks the word showgirl is being “employed as an broad label covering everything from The Radio City Rockettes to Broadway performers and now even today's icons.”

The Coveted Classic Style

For gen Z and young adult stars, Mackie’s classic designs have become extremely desirable. In 2024, a famous actress gave a nod to one of Mackie’s first major stars, Cher, when the actress wore a see-through beaded dress created by the designer in 2001, which was inspired by one he made for Cher to wear in 1967. Months after, Miley Cyrus paid an undisclosed sum to buy the Mackie beaded mini dress she had worn earlier in the year to perform at the Grammys. In September, the singer wore a collection of retro Mackie designs at the MTV Video Music Awards. They are also a favorite among fashion collectors.

“The showgirl aesthetic inspire fond memories for a historical elegance,” says a historian, a curator at the University of Nevada, who documents the history of showgirls. “Currently it is seen as a sort of ‘acceptable’ allure because it has been updated. It has got all the elegance, the crystals and the glitter but without the exposure.”

More Than Simply Style: An Icon of Las Vegas

Chung says showgirls are integral to the iconography of Sin City. She points to former mayor Oscar Goodman who, during civic functions, was accompanied by two showgirls. While Las Vegas does not host any traditional showgirl productions, Chung says they are still used as an symbol of the city, being present at conventions and in marketing. “The showgirl is still a remaining symbol of Las Vegas glitz and glamour,” she says.

The Appeal of Illusion

Nancy Hardy says the magical transformation of a showgirl persona is part of the allure. This is a notion Taylor Swift hints at in a new behind-the-scenes film that captures the backstage action from her massive 2023 Eras tour, which included gruelling practice sessions, training and numerous performances across dozens of cities, each lasting 3.5 hours.

She recalls her own showgirl performances as “similar to running a marathon in heels every night”. Her headpiece was 34lbs. “I had to support it all the way up the staircase to the performance area from the green rooms three floors below in the basement. I had to leave early for my cue so I could catch my breath before I went on stage. You’re sweating the whole time but maintaining this fantasy that it’s easy and gorgeous and ethereal.”

Perhaps this is where the true allure of the showgirl really lies. In the busyness of 2025 there is a craving for escapism. Is there anyone better to look to than these performers, who have always embodied dreams, perfection and a world where no one misses a mark.

About the author

Amber Rasmussen

A software engineer and tech writer passionate about AI, cybersecurity, and emerging technologies, with over a decade of industry experience.

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